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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Unconscious

    Skills you'll gain: Self-Awareness, Child Development, Psychology, Behavioral Economics, Decision Making, Scientific Methods

    4.7
    Rating, 4.7 out of 5 stars
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    821 reviews

    Intermediate · Course · 1 - 3 Months

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    Yale University

    Mercados financieros

    Skills you'll gain: Investment Banking, Risk Management, Financial Market, Portfolio Management, Business Ethics, Investments, Finance, Financial Services, Behavioral Economics, Capital Markets, Equities, Banking, Financial Regulation, Securities (Finance), Leadership Studies, Underwriting, Non-Profit Accounting, Derivatives, Economics, Policy, and Social Studies, Insurance

    4.9
    Rating, 4.9 out of 5 stars
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    578 reviews

    Beginner · Course · 1 - 3 Months

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    U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Specialization · 1 - 3 Months

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    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    118 reviews

    Beginner · Course · 1 - 3 Months

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    ESSEC Business School

    Managers du changement

    Skills you'll gain: Change Management, Organizational Change, Team Performance Management, Behavior Management, Leadership Development, Collaboration, Strategic Leadership, Prioritization, Stakeholder Engagement, Resource Allocation, Continuous Improvement Process

    4.8
    Rating, 4.8 out of 5 stars
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    187 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Michigan

    Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding

    Skills you'll gain: FinTech, Fundraising, Banking, Capital Markets, Consumer Lending, Blockchain, Credit Risk, Financial Systems, Financial Services, Entrepreneurial Finance, Commercial Lending, Logistic Regression

    4.7
    Rating, 4.7 out of 5 stars
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    309 reviews

    Beginner · Course · 1 - 4 Weeks

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    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
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    68 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Universidad de Palermo

    Estrategia y Planificación de Marketing

    Skills you'll gain: Target Market, Marketing Management, Branding, Strategic Marketing, Marketing Strategies, Marketing, Marketing Communications, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Strategies, Business Strategy, Competitive Analysis, Market Dynamics, Consumer Behaviour, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
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    51 reviews

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Building Virtual Relationships and Buyer Engagement

    Skills you'll gain: Virtual Teams, Sales Presentation, Sales, Rapport Building, Relationship Building, Non-Verbal Communication, Virtual Environment, Customer Engagement, Drive Engagement, Microsoft Teams, Global Marketing, Brand Management, Overcoming Objections, Executive Presence, Communication Strategies, Trustworthiness

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    التسويق في عالم رقمي

    Skills you'll gain: Innovation, Marketing, Digital Advertising, Marketing Strategies, New Product Development, Digital Marketing, Consumer Behaviour, MarTech, Marketing Channel, Product Promotion, Digital Transformation, Customer Engagement, Branding, Price Negotiation

    4.6
    Rating, 4.6 out of 5 stars
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    43 reviews

    Beginner · Course · 1 - 4 Weeks

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    Edureka

    Optimizing and Deploying LLM Systems

    Skills you'll gain: LangChain, LLM Application, Prompt Engineering, Model Deployment, Large Language Modeling, OpenAI API, Application Programming Interface (API), Application Deployment, Retrieval-Augmented Generation, LangGraph, OpenAI, Containerization, CI/CD, Continuous Deployment, Postman API Platform, Artificial Intelligence, Continuous Integration, Amazon Web Services, Authentications, Performance Analysis

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Market Equilibrium, Government Policy & Elasticity

    Skills you'll gain: Economics, Behavioral Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Consumer Behaviour, Political Sciences, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
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    35 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Know Thyself - The Value and Limits of Self-Knowledge: The Unconscious: The University of Edinburgh
  • Mercados financieros: Yale University
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Marketing Strategy: Illinois Tech
  • Managers du changement: ESSEC Business School
  • Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding: University of Michigan
  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
  • Estrategia y Planificación de Marketing : Universidad de Palermo
  • Building Virtual Relationships and Buyer Engagement: LearnQuest
  • التسويق في عالم رقمي: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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