Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Apache Spark, Apache Hadoop, Data Lakes, Big Data, Linux Commands, File Systems, Data Management, Command-Line Interface, Data Processing, Software Installation, Distributed Computing, System Configuration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Multimodal Prompts, OpenAI API, ChatGPT, JSON, Large Language Modeling, Python Programming, Text Mining, Data Validation, Unstructured Data
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Identity and Access Management, Cloud Services, Microsoft Azure, Microsoft Teams, Collaborative Software, Security Controls, Endpoint Security, Cloud Solutions, Zero Trust Network Access, Microsoft Office, Cloud Computing, Threat Management, Information Privacy
Beginner · Course · 3 - 6 Months

Google Cloud
Skills you'll gain: Spatial Data Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Data Analysis, Big Data, Data Visualization, Analytics, Google Cloud Platform, Network Analysis, Cloud Management, Data Access, Query Languages
Beginner · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Probability Distribution, Data Analysis, Markov Model, Data Science, Statistics, Statistical Inference, Probability, R Programming
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Pandas (Python Package), Text Mining, Data Manipulation, Data Cleansing, Data Analysis Software, Data Wrangling, Data Preprocessing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Merchandising, Social Media Content, Social Media, Social Media Marketing, Business
Beginner · Guided Project · Less Than 2 Hours
University of Glasgow
Skills you'll gain: Computational Thinking, JSON, Application Deployment, Data Structures, Javascript, Application Development, HTML and CSS, Data Analysis, Code Review, Software Development, Data Visualization Software, Web Development, Web Applications, Scripting, Prototyping, Data Processing, Programming Principles, Unsupervised Learning, Front-End Web Development, Computer Programming
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Statistical Analysis, Matplotlib, Regression Analysis, Statistical Modeling, Dimensionality Reduction, Unsupervised Learning, Applied Machine Learning, Statistical Machine Learning, Machine Learning, Data Science, Environmental Policy, Data Analysis, Energy and Utilities, Data Visualization, Pandas (Python Package), Supervised Learning, Climate Change Mitigation, Anomaly Detection, Environment, Public Policies
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Product Promotion, Social Media Management, Inventory Control, Inventory Management System, Social Media, Promotional Strategies, Social Media Marketing, Product Knowledge, Marketing, Merchandise Displays, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Payment Processing, Order Fulfillment, Order Processing, Product Knowledge, E-Commerce, Selling Techniques, Social Media, Marketing, Shipping and Receiving, Company, Product, and Service Knowledge, Advertising
Intermediate · Guided Project · Less Than 2 Hours