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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Decoding AI: A Deep Dive into AI Models and Predictions

    Skills you'll gain: Generative AI, Model Evaluation, Data Ethics, Data Analysis, Data-Driven Decision-Making, Data Literacy, AI Enablement, Artificial Intelligence, Big Data, Machine Learning, Social Impact

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Monetization: Collaborate with Brands

    Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    How to Build a BI Dashboard Using Google Data Studio and BigQuery

    Skills you'll gain: Dashboard, Data Import/Export, Business Intelligence, Google Cloud Platform, Data Integration, Database Development, Data Migration, Query Languages, Data Analysis, Data Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of California, Davis

    Hands-on Data Centric Visual AI

    Skills you'll gain: Data Quality, Data Cleansing, Computer Vision, Visualization (Computer Graphics), Data Preprocessing, Deep Learning, Image Analysis, Convolutional Neural Networks, Model Evaluation, Data Manipulation, Applied Machine Learning, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Supply Chain Network Optimization Using MILP on RStudio

    Skills you'll gain: Operations Research, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Improvement and Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create an infographic with Infogram

    Skills you'll gain: Data Storytelling, Infographics, Interactive Data Visualization, Data Visualization, Storytelling, Storyboarding, Diagram Design, Data Analysis, Graphic and Visual Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Basic Inferential Statistics for Psychology

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Quantitative Research, Statistical Analysis, Statistical Software, Statistical Inference, Sampling (Statistics), Data Analysis, Analysis, Statistics, Probability, Analytical Skills, Regression Analysis, Psychology, Research Design, Research

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Business Intelligence, User Feedback, Data Visualization, Presentations, Constructive Feedback, Technical Communication, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    The Ultimate Hands-On Hadoop

    Skills you'll gain: Apache Hadoop, Real Time Data, Apache Spark, Apache Kafka, Data Integration, Apache Hive, Big Data, Applied Machine Learning, System Design and Implementation, Distributed Computing, Data Processing, NoSQL, MongoDB, SQL, Scalability

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Fundamentals of entrepreneurship in the family business

    Skills you'll gain: Value Propositions, Entrepreneurship, Ideation, New Product Development, Business Modeling, Sales Presentations, Innovation, New Business Development, Business Planning, Presentations, Strategic Thinking, Business Strategies, Competitive Analysis, Market Research

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Software Architecture Patterns for Big Data

    Skills you'll gain: Performance Testing, Scalability, Data Architecture, Software Architecture, Distributed Computing, Predictive Modeling, Performance Tuning, Microservices, Big Data, Software Engineering, Database Systems, Data Store, Model Evaluation

    Build toward a degree

    3.6
    Rating, 3.6 out of 5 stars
    ·
    30 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Decoding AI: A Deep Dive into AI Models and Predictions: University of Michigan
  • Facebook Monetization: Collaborate with Brands: Coursera
  • How to Build a BI Dashboard Using Google Data Studio and BigQuery: Google Cloud
  • Hands-on Data Centric Visual AI: University of California, Davis
  • Supply Chain Network Optimization Using MILP on RStudio: Coursera
  • Create an infographic with Infogram : Coursera
  • Basic Inferential Statistics for Psychology: American Psychological Association
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera
  • The Ultimate Hands-On Hadoop: Packt
  • Fundamentals of entrepreneurship in the family business: Tecnológico de Monterrey

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