Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Vibrations, Test Engineering, Product Testing, Performance Testing, Human Factors, Engineering Analysis, Digital Signal Processing, Laboratory Testing, Scientific Visualization, Root Cause Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Marketing Effectiveness, Marketing Analytics, Content Performance Analysis, Web Analytics and SEO, Looker (Software), Google Ads, Data Visualization, Data Visualization Software, Marketing Automation, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Browser Compatibility, Performance Testing, Security Testing, Integration Testing, System Testing, API Testing, Software Testing, User Acceptance Testing (UAT), Acceptance Testing, Selenium (Software), Test Tools, Test Automation, Responsive Web Design, Vulnerability Scanning, Web Applications, CI/CD, Docker (Software), User Interface (UI), Python Programming
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Automation, Lead Generation, Customer Relationship Management (CRM) Software, Brand Awareness, Sales Pipelines, Customer Acquisition Management, Marketing Operations, Marketing Effectiveness, Social Media, Branding, Performance Analysis, Social Media Management, Brand Management, Business Metrics, Data Capture, Data-Driven Decision-Making, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Query Languages, Data Manipulation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Analytical Skills, Data Analysis, Data Collection, Marketing, Analytics, Market Research, Data-Driven Decision-Making, Customer Insights, Statistical Methods, Business Metrics, Consumer Behaviour, Brand Strategy
Mixed · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Return On Investment, Investments, Payment Systems, Transaction Processing, Income Tax, Digital Assets, FinTech, Business-To-Consumer, E-Commerce
Mixed · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Nutrition and Diet, Preventative Care, Injury Prevention, Public Health, Vital Signs, Safety Assurance, Athletic Training, Physiology, Health Assessment, Behavior Management, Emergency Response, Psychology
Beginner · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Autism Spectrum Disorders, Individualized Education Programs (IEP), Special Education, Nutrition Education, Community Health, School Psychology, Chronic Diseases, Case Studies, Student Support and Services, Nutrition and Diet, Empathy & Emotional Intelligence, Health Education, Health Promotion, School Counseling, Mental and Behavioral Health Specialties, Parent Communication, Care Management, Communication Disorders, Neurology, Behavioral Health
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Scaled Agile Framework, Agile Methodology, Behavior-Driven Development, Agile Product Development, Test Driven Development (TDD), Scalability, Agile Project Management, Sprint Planning, Solution Delivery, Virtualization, Continuous Integration, Solution Architecture, Unit Testing
Beginner · Course · 1 - 4 Weeks