Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Integrity, Data Cleansing, Data Quality, Data Validation, Sampling (Statistics), Probability & Statistics, Data Analysis, Statistics, Statistical Analysis, Small Data
Beginner · Course · 1 - 4 Weeks

University of Pittsburgh
Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Network Analysis, Tableau Software, Statistical Visualization, Network Model, Dashboard, Time Series Analysis and Forecasting, Matplotlib, Data Analysis, Seaborn, Graph Theory, Pandas (Python Package), Python Programming
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Transformation, Customer Analysis, Data Analysis, Customer Data Management, MongoDB, Data Processing, Data Validation, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Hugging Face, Large Language Modeling, Transfer Learning, Text Mining, Semantic Web, Tensorflow, PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Embeddings, Python Programming, Applied Machine Learning, Unsupervised Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Real Time Data, Data Strategy, Data Governance, Data Transformation, Business Transformation, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Data Management, Data Pipelines, Cloud Solutions, Data Storage
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Culture, Branding, Intercultural Competence, Stakeholder Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 3 Months

EDUCBA
Skills you'll gain: Data Lakes, Microsoft Azure, Stored Procedure, Data Architecture, Performance Tuning, Data Management, Query Languages, Data Manipulation, Scripting, SQL, Data Processing, Windows PowerShell, Microsoft Visual Studio, Command-Line Interface, Heat Maps
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Interactive Data Visualization, Data Visualization Software, Data Analysis, Sales Strategy, Key Performance Indicators (KPIs), Trend Analysis, Performance Analysis, Investment Management, Financial Data
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: R Programming, Statistical Programming, Statistical Analysis, Debugging, Data Analysis, Simulations, Programming Principles, Integrated Development Environments, Data Import/Export, Data Structures, Data Manipulation, Computer Programming, Performance Tuning, Software Installation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Ggplot2, Data Cleansing, Tidyverse (R Package), Data Wrangling, Data Transformation, Data Visualization, R Programming, Data Manipulation, Data Analysis, Data Management, Pivot Tables And Charts
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Matplotlib, Scientific Visualization, Data Storytelling, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Data Structures, Heat Maps, Data Manipulation, Pandas (Python Package), NumPy, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Mapping, Data Import/Export, Python Programming, Scripting
Intermediate · Specialization · 1 - 3 Months