Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Google Gemini, Customer Relationship Management, Generative AI, Applied Machine Learning, Big Data, Predictive Modeling, Query Languages, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Deep Learning, Artificial Neural Networks, Text Mining, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Typography, Scripting, Performance Tuning
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Digital Transformation, Data Warehousing, Google Cloud Platform, Data Governance, Looker (Software), Data Transformation, Data Management, Cloud Storage, Big Data, Real Time Data, Data Migration, Business Intelligence, Data-Driven Decision-Making, Data Pipelines
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Team Building, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Event Marketing, Event Management, Social Media Content, Promotional Strategies, Content Creation, Drive Engagement, Social Media Campaigns, Branding, Video Production, Storytelling, Promotional Materials, Animations, Timelines
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Exploratory Data Analysis, Decision Making, Unstructured Data, Data-Driven Decision-Making, Data Literacy, Data Management, Solution Design, Data Analysis, Needs Assessment, Requirements Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Real Time Data, Kibana, Query Languages, Data Modeling, Distributed Computing, SQL, NoSQL, Scalability, JSON, Performance Tuning, Text Mining, System Configuration, Geospatial Information and Technology
Mixed · Course · 1 - 3 Months
Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Big Data, Model Deployment, Machine Learning, Data Preprocessing, Natural Language Processing
Beginner · Course · 1 - 3 Months