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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Google Cloud

    Crea embeddings, búsqueda de vectores y RAG con BigQuery

    Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Gemini, Embeddings, Google Gemini, Vector Databases, Prompt Engineering, Large Language Modeling, Big Data, Responsible AI, AI Workflows, Google Cloud Platform

    Advanced · Course · 1 - 4 Weeks

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    Google Cloud

    Work with Gemini Models in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Generative AI, Big Data, Customer Relationship Management, SQL, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Facebook Live: Real-Time Engagement

    Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Creating Derived Tables Using LookML

    Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Exploratory Data Analysis, Data Visualization Software, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Packt

    Advanced Ecommerce Features and Optimization

    Skills you'll gain: Email Automation, Search Engine Optimization, E-Commerce, Order Management, Product Improvement, Real Time Data, User Feedback, Payment Processing and Collection, Promotional Strategies

    Advanced · Course · 1 - 3 Months

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    Coursera

    Créer des infographies avec Prezi

    Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

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    Google Cloud

    Introduction to AI and Machine Learning on GC - 日本語版

    Skills you'll gain: Generative AI, Prompt Engineering, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Big Data, Model Deployment, Machine Learning, Data Preprocessing, Natural Language Processing

    Beginner · Course · 1 - 3 Months

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    Packt

    Microsoft Sentinel Skills

    Skills you'll gain: Security Information and Event Management (SIEM), Threat Detection, Microsoft Azure, Anomaly Detection, Cyber Threat Intelligence, Security Management, Cloud Management, Application Deployment, Role-Based Access Control (RBAC), Incident Response, Identity and Access Management, Automation, Query Languages

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Answering Complex Questions Using Native Derived Tables with LookML

    Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

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    Google Cloud

    BigQuery pour les analystes de données

    Skills you'll gain: Looker (Software), Data Transformation, Data Cleansing, Big Data, Data Warehousing, Extract, Transform, Load, SQL, Data Storytelling, Data Analysis, Data Integrity, Data Pipelines, Data Visualization Software, Data Import/Export, Google Sheets, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

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    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Business Process, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

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In summary, here are 10 of our most popular marketing analytics courses

  • Crea embeddings, búsqueda de vectores y RAG con BigQuery: Google Cloud
  • Work with Gemini Models in BigQuery - 繁體中文: Google Cloud
  • Excel: Apply & Evaluate Unsupervised Clustering: EDUCBA
  • Facebook Live: Real-Time Engagement: Coursera
  • Creating Derived Tables Using LookML: Google Cloud
  • Advanced Ecommerce Features and Optimization: Packt
  • Créer des infographies avec Prezi : Coursera
  • Introduction to AI and Machine Learning on GC - 日本語版: Google Cloud
  • Microsoft Sentinel Skills: Packt
  • Answering Complex Questions Using Native Derived Tables with LookML: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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