Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Maryland, College Park
Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Visualization Software, Data Wrangling, Data Manipulation, Google Cloud Platform, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis, Sampling (Statistics), Course Development
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Access, Command-Line Interface, Big Data, Google Cloud Platform, Query Languages, Data Import/Export
Beginner · Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Natural Language Processing, LLM Application, Generative AI, Text Mining, Performance Tuning, Cloud API, Application Development, Application Programming Interface (API), Artificial Intelligence, Systems Integration, Responsible AI, Data Ethics, Internet Of Things, Analysis, Big Data, Analytics, Scalability
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Relationship Management, Greeting Customers, Business Communication, Customer Communications Management, Drive Engagement, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Brand Management, Trend Analysis, Content Strategy, Sustainability Reporting, Augmented Reality, New Product Development, Marketing Strategy and Techniques, Innovation, Digital Transformation, Game Theory, People Analytics, Metadata Management, Digital Design, Open Source Technology, 3D Modeling, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hive, Apache Mahout, NoSQL, Apache Hadoop, Extract, Transform, Load, Big Data, Data Warehousing, Data Pipelines, Cloud Management, Application Deployment, Databases, SQL, Performance Tuning, Data Processing, File Systems, Real Time Data, Query Languages, Database Management, Data Transformation, Scalability
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Business Planning, Process Flow Diagrams, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Prospecting and Qualification, Sales Presentations, Persona Development, Inside Sales, Sales Prospecting, Sales Process, Target Audience, Sales Strategy, Lead Generation, Customer Analysis, Customer Relationship Management (CRM) Software, Professional Networking
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Scheduling, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Data Analysis Expressions (DAX), Ad Hoc Analysis, Data Analysis, Exploratory Data Analysis, Data Visualization Software
Beginner · Project · Less Than 2 Hours