Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Universitat Politècnica de València
Skills you'll gain: Social Media Management, Information Privacy, Computer Security Awareness Training, Cybersecurity, Information Technology, Malware Protection, Online Advertising, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, E-Commerce, Web Content, Professional Networking
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Prompt Engineering, ChatGPT, AI Enablement, Presentations, Generative AI, AI Personalization, AI Workflows, Multimedia, OpenAI, Artificial Intelligence, Productivity Software, Content Creation, Brainstorming, Proofreading
Mixed · Course · 1 - 3 Months

Skills you'll gain: A/B Testing, Google Analytics, Customer Insights, Marketing Analytics, Target Audience, Digital Advertising, Online Advertising, Social Media Campaigns, Advertising Campaigns, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Consumer Behaviour, AI Enablement, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Solution Selling, Account Strategy, Productivity Software, Financial Management, Consultative Selling, Administrative Support, Negotiation, Sales Process, Business Ethics, Customer Relationship Management (CRM) Software, Contract Negotiation, Key Performance Indicators (KPIs), Sales Prospecting, Customer Service, Account Management, Microsoft Copilot, Client Services, Content Management, Relationship Building, Generative AI
Advanced · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, Data Validation, System Testing
Beginner · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Microsoft 365, Productivity Software, Presentations, Productivity, Content Creation, Writing and Editing, LLM Application, Generative AI, Microsoft Windows, Business Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Campaign Management, Advertising Campaigns, Performance Analysis, Digital Advertising, Performance Measurement, Media Buying, Marketing Analytics, Analysis, Budget Management, Cost Benefit Analysis
Beginner · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Microsoft Copilot, Microsoft Teams, Microsoft 365, Collaborative Software, Team Building, Meeting Facilitation, Taking Meeting Minutes, Brainstorming, Language Interpretation, Translation, and Studies, Project Management Software, Workflow Management, Technical Communication, Prioritization, Web Content Accessibility Guidelines, Microsoft Word, Microsoft PowerPoint, Editing, Generative AI
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Performance Measurement, Brand Awareness, Digital Marketing, Strategic Marketing, Marketing Planning, Marketing Strategies, Marketing Analytics, AI Personalization, Campaign Management, Strategic Partnership, Competitive Intelligence, Brand Management, Customer Insights, AI Enablement, Promotions and Campaigns, Competitive Analysis, ChatGPT, Goal Setting
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Storytelling, Writing and Editing, Storyboarding, Content Creation, Creativity
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Augmented and Virtual Reality (AR/VR), Machine Learning
Beginner · Course · 1 - 4 Weeks

UNSW Sydney (The University of New South Wales)
Skills you'll gain: Teaching, Digital pedagogy, Learning Management Systems, Education Software and Technology, Planning, Technology Strategies, digital literacy, Technical Communication, Content Management
Beginner · Course · 1 - 3 Months