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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    Technical University of Denmark (DTU)

    Whole genome sequencing of bacterial genomes - tools and applications

    Skills you'll gain: Bioinformatics, Molecular Biology, Microbiology, Infectious Diseases, Medical Science and Research, Database Development, Taxonomy, Data Pipelines

    4.6
    Rating, 4.6 out of 5 stars
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    1.6K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Google Analytics: Reports & Traffic Analysis

    Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Geneva

    Portfolio and Risk Management

    Skills you'll gain: Portfolio Management, Risk Management, Portfolio Risk, Business Risk Management, Investment Management, Risk Analysis, Investments, Risk Modeling, Asset Management, Wealth Management, Financial Market, Finance, Derivatives, Equities, Probability Distribution, Market Dynamics, Correlation Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    2.5K reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Product Intelligence: Unlock Insights for Product Success

    Skills you'll gain: Data Storytelling, Data Presentation, Product Management, Customer Insights, Data Analysis, Data-Driven Decision-Making, Forecasting, A/B Testing, Business Analytics, Analytics, Prioritization, Statistical Analysis, Business Metrics, User Research, Customer Retention, Strategic Decision-Making, Root Cause Analysis, Statistical Methods, Stakeholder Communications, Machine Learning Methods

    Intermediate · Specialization · 3 - 6 Months

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    A

    Alex Genadinik

    Most Beginner SEO Course Ever - Great For Complete Beginners

    Skills you'll gain: Keyword Research, Search Engine Optimization, Blogs, Web Analytics and SEO, Content Strategy, Digital Marketing, Brand Awareness

    Mixed · Course · 1 - 4 Weeks

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    The University of Tokyo

    From the Big Bang to Dark Energy

    Skills you'll gain: Physics, Physical Science, General Science and Research, Science and Research, Scientific Methods, Mathematical Modeling, Chemistry, Scientific Visualization

    4.8
    Rating, 4.8 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

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    Duke University

    Electric Industry Operations and Markets

    Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Basic Electrical Systems, Market Dynamics, Operating Cost, Plant Operations and Management, Operational Efficiency, Environmental Regulations, Regulatory Compliance, Dispatching, Capacity Management

    4.8
    Rating, 4.8 out of 5 stars
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    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Small Business Marketing Using YouTube

    Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
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    1.4K reviews

    Beginner · Guided Project · Less Than 2 Hours

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    O.P. Jindal Global University

    M.A. Public Policy

    Skills you'll gain: Econometrics, Surveys, Data Ethics, Environmental Laws, Sampling (Statistics), Social Sciences, Research Reports, Social Determinants Of Health, Matplotlib, Public Policies, Research Methodologies, Political Sciences, Economics, Policy, and Social Studies, Economic Development, Policy Analysis, International Relations, Diplomacy, Economics, Complex Problem Solving, Socioeconomics

    Earn a degree

    Degree · 1 - 4 Years

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    EDUCBA

    Mastering Categorical Data Analysis with SAS

    Skills you'll gain: Logistic Regression, SAS (Software), Predictive Analytics, Advanced Analytics, Model Evaluation, Data Analysis, Statistical Analysis, Regression Analysis, Statistical Modeling, Exploratory Data Analysis, Correlation Analysis, Statistical Methods, Small Data, Statistical Hypothesis Testing, Probability & Statistics, Descriptive Statistics

    Intermediate · Course · 1 - 4 Weeks

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    L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Compliance Management, Competitive Analysis, Strategic Partnership, Product Strategy, New Business Development, Market Dynamics, Market Analysis, Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    881 reviews

    Mixed · Course · 1 - 3 Months

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    E

    Erasmus University Rotterdam

    Advanced Valuation and Strategy - M&A, Private Equity, and Venture Capital

    Skills you'll gain: Strategic Decision-Making, Business Valuation, Private Equity, Mergers & Acquisitions, Game Theory, Strategic Thinking, Financial Analysis, Business Strategy, Return On Investment, Investment Banking, Cash Flows, Corporate Finance, Competitive Analysis

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    1.4K reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Whole genome sequencing of bacterial genomes - tools and applications: Technical University of Denmark (DTU)
  • Google Analytics: Reports & Traffic Analysis: Coursera
  • Portfolio and Risk Management: University of Geneva
  • Product Intelligence: Unlock Insights for Product Success: Coursera
  • Most Beginner SEO Course Ever - Great For Complete Beginners: Alex Genadinik
  • From the Big Bang to Dark Energy: The University of Tokyo
  • Electric Industry Operations and Markets: Duke University
  • Small Business Marketing Using YouTube: Coursera
  • M.A. Public Policy: O.P. Jindal Global University
  • Mastering Categorical Data Analysis with SAS: EDUCBA

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