Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Performance Measurement, Strategic Partnership, Sustainability Standards, Business Strategies, Business Leadership, Organizational Strategy, Business Ethics, Goal Setting, Key Performance Indicators (KPIs), Human Capital, Stakeholder Engagement, Brand Management, Employee Engagement, Systems Thinking, Supply Chain Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Tableau Software, Dashboard, Interactive Data Visualization, Data Visualization Software, Data Analysis, Sales Strategy, Key Performance Indicators (KPIs), Trend Analysis, Performance Analysis, Investment Management, Financial Data
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Infrastructure As A Service (IaaS), Cloud Infrastructure, Cloud Computing, Cloud Management, Cloud-Native Computing, Cloud Applications, Cloud Deployment, Disaster Recovery, Virtual Networking, DevOps, Virtualization, Amazon Web Services, Cloud Storage, Cloud Security, CI/CD, Business Continuity, Cost Management, Scalability
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Campaign Management, Copywriting, Target Audience, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Promotional Strategies, Customer Insights, Online Advertising, Advertising, Marketing Materials, Digital Advertising, Marketing, Performance marketing, Content Creation, Marketing Budgets, Video Production
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements
Beginner · Course · 1 - 3 Months

Skills you'll gain: English Language, Verbal Communication Skills, Constructive Feedback, Interpersonal Communications, Cooking, Communication, Active Listening, Vocabulary, Language Learning, Grammar, Education Software and Technology, Business Technologies
Intermediate · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Driving engagement, AI Personalization, Media Production, Media Strategy, Media and Communications, Community Organizing, Augmented and Virtual Reality (AR/VR), Digital Media Strategy, Content Creation, Social Media Strategy, Web Content, Social Media, Revenue Management, Innovation, Brand Management, Data-Driven Decision-Making, E-Commerce, Video Production, User Centered Design, Game Theory
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Alteryx, Predictive Modeling, People Analytics, Scripting, R Programming, Predictive Analytics, HR Tech, Data Science, Advanced Analytics, Scripting Languages, Trend Analysis, Data Preprocessing, Data Integration, Exploratory Data Analysis, Applied Machine Learning, Data Manipulation, Data Visualization Software, Data Analysis, Model Evaluation, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours
Starweaver
Skills you'll gain: Generative AI Agents, Generative Model Architectures, CrewAI, AI Orchestration, Generative AI, AI Workflows, Agentic systems, Prompt Patterns, Tool Calling, LLM Application, Model Deployment, Systems Architecture, Responsible AI, Context Management, Application Deployment, Collaboration, Data Integration, Job Evaluation, Logical Reasoning
Intermediate · Course · 1 - 4 Weeks