Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Data Storytelling, Data Presentation, Data Governance, Data Management, Predictive Analytics, Business Analytics, Logistic Regression, Analytics, Exploratory Data Analysis, Data Quality, Data Ethics, Data Analysis, Risk Analysis, Business Intelligence, Data Modeling, Data Visualization, Data Visualization Software, Decision Making, Data Cleansing, SQL
Intermediate · Specialization · 3 - 6 Months

Emory University
Skills you'll gain: AI Personalization, Prompt Engineering, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Customer Acquisition Management, Data-Driven Decision-Making, Customer Analysis, Customer experience improvement, Customer Insights, Marketing Strategies, Marketing, AI Enablement, ChatGPT, Business Marketing, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management
Intermediate · Course · 1 - 3 Months

University of London
Skills you'll gain: Marketing Strategy and Techniques, Strategic Marketing, Marketing, Marketing Communications, Market Analysis, Marketing Effectiveness, Competitive Analysis, Market Research, Business Strategy, Target Market, Consumer Behaviour, Analysis, Auditing
Mixed · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Content, Content Marketing, Facebook, Instagram, LinkedIn, Content Creation, Integrated Marketing Communications, Social Media Campaigns, Digital Media Strategy, Target Audience, Advertising Campaigns, Digital Marketing, Digital Advertising, Marketing Strategies, Web Analytics, Marketing
Beginner · Specialization · 3 - 6 Months

Northeastern University
Skills you'll gain: Value-Based Care, Health Informatics, Business Analytics, Health Information Management and Medical Records, Analytics, Patient Safety, Health Care, Patient-centered Care, Statistical Analysis, Quantitative Research, Performance Measurement, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Organizational Strategy, Risk Analysis, Peer Review, Strategic Thinking, Data Management, Systems Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Express, Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Layout Design, Creative Design, Generative AI, Marketing Strategies, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
Beginner · Professional Certificate · 3 - 6 Months

Campus BBVA
Skills you'll gain: Data Storytelling, Dashboard, Business Analytics, Data Quality, Business Intelligence, Data Analysis, Descriptive Statistics, Data-Driven Decision-Making, Statistical Inference, Statistics, Big Data, Exploratory Data Analysis, Statistical Hypothesis Testing, Project Management Life Cycle, Probability Distribution
Beginner · Course · 1 - 3 Months

Multiple educators
Skills you'll gain: Prompt Patterns, AI Enablement, Personalized Service, Data Ethics, Customer experience improvement, Real Time Data, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Customer Advocacy, Content Creation, Machine Learning, Natural Language Processing, Image Analysis
Beginner · Specialization · 1 - 3 Months

Simplilearn
Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Email Marketing, Performance marketing, Content Marketing, Social Media, Web Analytics, Blogs, Marketing Analytics, Market Opportunities
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Email Marketing, Email Automation, Target Audience, Lead Generation, Marketing Automation, Newsletters, Campaign Management, Promotional Strategies, Digital Marketing, Marketing Strategy and Techniques, Customer Relationship Management (CRM) Software, Customer Engagement, Sales, Law, Regulation, and Compliance
Beginner · Course · 1 - 4 Weeks