Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Simplilearn
Skills you'll gain: Exploratory Data Analysis, Generative AI, Analytics, Data Analysis, Extract, Transform, Load, Data Integration, Interactive Data Visualization, Data Visualization, Real Time Data, Predictive Analytics, Data-Driven Decision-Making, Data Storytelling, Predictive Modeling, Forecasting, Data Transformation, Descriptive Analytics, Data Modeling, Data Quality, Risk Analysis, Model Evaluation
Beginner · Course · 1 - 4 Weeks

Digital Marketing Institute
Skills you'll gain: Social Media Content, Content Marketing, Content Creation, Integrated Marketing Communications, Social Media Marketing, Digital Advertising, Digital Media Strategy, Social Media, Digital Marketing, Marketing Strategies, Social Media Management, Digital Transformation, Digital Content, Consumer Behaviour, Scheduling, Customer Engagement, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Database Design, Shiny (R Package), Dashboard, Ggplot2, Data Wrangling, Data Visualization Software, Relational Databases, Statistical Visualization, Statistical Analysis, Big Data, Microsoft Excel, Analytical Skills, Excel Formulas, Data Manipulation, Web Scraping
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Strategies, Marketing, Branding, Global Marketing, Social Media Marketing, Brand Management, Loyalty Programs, Digital Marketing, Strategic Partnership, Event Planning, Consumer Behaviour, E-Commerce, Business Modeling, Augmented Reality, Price Negotiation, Virtual Reality, Blockchain, Business Analysis, Data Analysis, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: Pandas (Python Package), Data Visualization, Time Series Analysis and Forecasting, Matplotlib, Data Visualization Software, Statistical Inference, Statistical Analysis, Seaborn, Exploratory Data Analysis, Descriptive Statistics, Statistical Modeling, Data Manipulation, Programming Principles, Python Programming, Regression Analysis, Forecasting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Branding, Digital Marketing, Marketing Design, Marketing, Content Management Systems
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Marketing, Target Audience, Social Media Strategy, Social Media, Persona Development, Smart Goals, Key Performance Indicators (KPIs), Social Media Management, Digital Media Strategy, Marketing, Marketing Strategies, Facebook, Marketing Channel, Instagram, Digital Marketing
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Governance, Data Quality, Data Integration, Data Dictionary, Data Validation, Health Informatics, Data Cleansing, Data Modeling, Extract, Transform, Load, Data Synthesis, Health Systems, Fraud detection, Data Management, Metadata Management, Health Care, Analytics, Clinical Data Management, Data Mapping, Healthcare Industry Knowledge, Value-Based Care
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Web Analytics and SEO, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Keyword Research, Customer experience strategy (CX), Digital Advertising, Marketing, E-Commerce, Online Advertising, Email Marketing, Marketing Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Google Ads, Social Media Management, E-Commerce, Customer Relationship Management, Performance marketing, Email Automation, Marketing
Beginner · Professional Certificate · 3 - 6 Months