Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.

Skills you'll gain: Sales Strategy, Web Analytics, Search Engine Optimization, Copywriting, Customer Insights, Keyword Research, Revenue Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Content Performance Analysis, Content Creation, Social Media Content, Social Media Marketing, Marketing Effectiveness, Content Development and Management, Video Production, Digital Media Strategy, Digital Design, Graphic Design, Graphic and Visual Design, Marketing Analytics, Style Guides, Web Analytics, Video Editing, Performance Measurement, Key Performance Indicators (KPIs), Brand Management, Drive Engagement
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media Marketing, Social Media Content, Customer Communications Management, Digital Communications
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Target Audience, Campaign Management, Data-Driven Decision-Making, Marketing Effectiveness, Performance marketing, Data Validation, Real Time Data, Customer Insights, Trend Analysis, Data Quality, Anomaly Detection, Benchmarking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, LinkedIn, Social Media Campaigns, Advertising Campaigns, Digital Advertising, Online Advertising, Performance marketing, Paid media, Lead Generation, Billing, Bidding, Advertising, Event Marketing, Driving engagement, Account Management, Target Audience, Budgeting, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Goal Setting, Social Media, Digital Advertising, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research
Beginner · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Microsoft Copilot, ChatGPT, Ideation, Verification And Validation, Succession Planning, Microsoft 365, Target Audience, Business Writing, Responsible AI, Generative AI, Microsoft Teams, Leadership, Meeting Facilitation, Organizational Leadership, Productivity Software, Creativity, AI Enablement, Complex Problem Solving, Strategic Communication
Beginner · Specialization · 1 - 3 Months

Emory University
Skills you'll gain: Marketing, Marketing Communications, Target Market
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours