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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
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    EDUCBA

    Predictive Analytics & Modeling with Minitab

    Skills you'll gain: Data-Driven Decision-Making, Minitab, Regression Analysis, Logistic Regression, Statistical Hypothesis Testing, Statistical Analysis, Scatter Plots, Correlation Analysis, Data Analysis, Predictive Analytics, Statistical Methods, Descriptive Statistics, Analytics, Business Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Statistical Modeling, Quantitative Research, Case Studies

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Data Analytics and Big Data

    Skills you'll gain: Database Design, Relational Databases, Database Systems, Database Management, NoSQL, Databases, Database Development, SQL, Big Data, Model Evaluation, Apache Hadoop, Database Management Systems, MySQL, Statistical Analysis, Data Visualization, Database Theory, Data Analysis, Exploratory Data Analysis, Transaction Processing, Data Preprocessing

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
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    76 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Maryland, College Park

    Transforming Your Company's Data Analytics

    Skills you'll gain: Data Storytelling, Data Visualization, Digital Transformation, Data Presentation, Data-Driven Decision-Making, Business Transformation, Presentations, Data Literacy, Decision Making, Dashboard, Employee Engagement, Customer Engagement, Data Strategy, Customer experience strategy (CX), Applied Machine Learning, Storytelling, Agile Methodology, Analytics, Persuasive Communication, Stakeholder Communications

    5
    Rating, 5 out of 5 stars
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    15 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Marketing, Branding, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour, Demand Planning

    4.5
    Rating, 4.5 out of 5 stars
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    489 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Yonsei University

    International Marketing Entry and Execution

    Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    340 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Global Marketing: Building Iconic Brands

    Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Planning, Marketing, Cultural Sensitivity, Marketing Management, Branding, Marketing Strategies, Market Analysis, Brand Management, Cultural Diversity, Product Marketing, Product Promotion, Market Opportunities, Strategic Planning

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    123 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
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    5.9K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    Microsoft

    Azure Monitoring and Analytics Fundamentals

    Skills you'll gain: System Monitoring, Microsoft Azure, Query Languages, Application Performance Management, Cloud Management, Continuous Monitoring, Real Time Data, Interactive Data Visualization, Virtual Machines, Scalability, Resource Management

    4.6
    Rating, 4.6 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    SQL Window Functions for Analytics

    Skills you'll gain: SQL, PostgreSQL, Query Languages, Database Management, Database Systems, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
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    40 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: New
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    U

    Universidad de Palermo

    Marketing y diseño de experiencias

    Skills you'll gain: Value Propositions, Price Negotiation, Consumer Behaviour, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Analytics, Law, and Athlete Representation

    Skills you'll gain: Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Trend Analysis, Data Management, Contract Management, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Operations Management

    5
    Rating, 5 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Real Time Analytics with SAP Hana

    Skills you'll gain: SAP Analytics Cloud, Data Access, Data Modeling, Real Time Data, Stored Procedure, Data Warehousing, Database Development, Data Security, Data Integration, SAP Applications, SQL, Predictive Analytics, Business Reporting, Scripting

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Predictive Analytics & Modeling with Minitab: EDUCBA
  • Data Analytics and Big Data: Illinois Tech
  • Transforming Your Company's Data Analytics: University of Maryland, College Park
  • Marketing: Customer Needs and Wants: IESE Business School
  • International Marketing Entry and Execution: Yonsei University
  • Global Marketing: Building Iconic Brands: University of Illinois Urbana-Champaign
  • Google Ads for Beginners: Coursera
  • Azure Monitoring and Analytics Fundamentals: Microsoft
  • SQL Window Functions for Analytics: Coursera
  • Marketing y diseño de experiencias: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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