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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Présentez votre Business avec Visme

    Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Data Collection and Root Cause Analysis

    Skills you'll gain: Root Cause Analysis, Correlation Analysis, Regression Analysis, Data Collection, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Analysis, Process Analysis, Six Sigma Methodology, Lean Six Sigma, Data Analysis, Process Improvement, Statistical Inference, Pareto Chart

    4.2
    Rating, 4.2 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon Connect Chat and Messaging Fundamentals

    Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Exploratory Data Analysis, Analytics, Statistical Analysis, Social Sciences, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Substance Abuse, Psychology

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Covid-19 Death Medical Analysis & Visualization using Plotly

    Skills you'll gain: Plotly, Data Visualization, Datamaps, Data Visualization Software, Scatter Plots, Jupyter, Python Programming, Exploratory Data Analysis, Pandas (Python Package), Data Analysis, Medical Science and Research

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Leeds

    Introduction to Technology-Assisted Decision-Making

    Skills you'll gain: Resource Allocation, Operations Research, Production Planning, Graph Theory, Data-Driven Decision-Making, Decision Making, Mathematical Modeling, Process Optimization, Network Planning And Design, Complex Problem Solving, Computational Logic, Algorithms, Linear Algebra, Cryptography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer du contenu de sensibilisation pour Twitter avec Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design, Content Creation, Graphic Design, Social Media Marketing, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Measurement Systems Analysis

    Skills you'll gain: Correlation Analysis, Statistical Visualization, Descriptive Statistics, Statistical Analysis, Data Analysis, Box Plots, R (Software), Systems Of Measurement, Data Quality, Run Chart, Scatter Plots, Regression Analysis, Statistical Methods, Verification And Validation, Statistical Hypothesis Testing

    4.2
    Rating, 4.2 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    D

    DeepLearning.AI

    Retrieval Optimization: Tokenization to Vector Quantization

    Skills you'll gain: Embeddings, Retrieval-Augmented Generation, Vector Databases, Text Mining, Large Language Modeling, Performance Tuning

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Tableau Capstone Project

    Skills you'll gain: Tableau Software, Peer Review, Data Storytelling, Dashboard, Presentations, Data Cleansing, Business Intelligence, Data Visualization Software, Data Visualization, Interactive Data Visualization, Data Quality, Data Preprocessing, Data Validation, Data Manipulation, Data Analysis, Key Performance Indicators (KPIs)

    Advanced · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    AI Sales Calling with Vapi: Automated SAAS Demo Scheduler

    Skills you'll gain: Make.com, JSON, Outbound Calls, Application Programming Interface (API), Phone Sales, Booking (Sales), Sales Presentation, Setting Appointments, Systems Integration, No-Code Development, Calendar Management, Technical Sales, Automation, AI Personalization, Scheduling

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Présentez votre Business avec Visme: Coursera
  • Data Collection and Root Cause Analysis: SkillUp
  • Exploratory Data Analysis: University of Leeds
  • Amazon Connect Chat and Messaging Fundamentals: Amazon Web Services
  • Online Influence and Persuasion: Johns Hopkins University
  • Covid-19 Death Medical Analysis & Visualization using Plotly: Coursera
  • Introduction to Technology-Assisted Decision-Making: University of Leeds
  • Créer du contenu de sensibilisation pour Twitter avec Canva: Coursera
  • Measurement Systems Analysis: University of Colorado Boulder
  • Retrieval Optimization: Tokenization to Vector Quantization: DeepLearning.AI

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