Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Descriptive Statistics, Probability & Statistics, Statistical Hypothesis Testing, Regression Analysis, Statistics, Predictive Modeling, Data Visualization, Statistical Analysis, Statistical Methods, Data Science, Data Analysis, Histogram, Statistical Visualization, Pandas (Python Package), NumPy, Statistical Inference, Probability, Model Evaluation, Correlation Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Multimodal Prompts, Google Cloud Platform, Image Analysis, Analysis, Unstructured Data, Data Analysis
Beginner · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, Statistical Methods, Data Analysis, Data Presentation, Team Management, Analytical Skills, Data-Driven Decision-Making, Data Strategy, Statistical Inference, Communication, Communication Strategies
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Reconciliation, Dataflow, Google Cloud Platform, Big Data, Financial Data, Data Pipelines, Data Integration, Event Monitoring
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Management, Data Governance, Model Deployment, MLOps (Machine Learning Operations), Model Evaluation, AI Workflows, Enterprise Application Management, Forecasting, Google Cloud Platform, Workflow Management, Data Preprocessing, Data Pipelines, Predictive Analytics, Machine Learning, Feature Engineering, Performance Tuning
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Data Modeling, Exploratory Data Analysis, Data Validation, Data Maintenance, Problem Management, Data Analysis, Data Visualization, Data Analysis Software, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SQL, Database Management, Query Languages, Relational Databases, Database Design, Data Analysis, Data Integrity, Data Manipulation, User Accounts
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Text Mining, Artificial Neural Networks, Natural Language Processing, Classification Algorithms, Deep Learning, Applied Machine Learning, Network Architecture, Machine Learning
Intermediate · Course · 1 - 4 Weeks

New York Institute of Finance
Skills you'll gain: Financial Market, Supply Chain, Financial Systems, Market Trend, Market Dynamics, FinTech, Financial Services, Market Analysis, Supplier Relationship Management, Banking, Stakeholder Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: User Experience Design, Persona (User Experience), User Experience, Design Research, User Research, User Centered Design, Usability, User Flows, Persona Development, Qualitative Research, Process Mapping, Design Software, Collaborative Software
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Graphic and Visual Design, Business Communication
Beginner · Guided Project · Less Than 2 Hours