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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Python: Implement & Evaluate Random Forests for ML

    Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Applied Machine Learning, Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Classification Algorithms, Predictive Modeling, Data Analysis, Python Programming

    Mixed · Course · 1 - 4 Weeks

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    Pearson

    Generative AI for Developers: Unit 2

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Scripting, Python Programming, Application Development, Test Script Development, Web Applications, AI Workflows, Jupyter, Data Analysis, Pandas (Python Package), Software Documentation, Debugging

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    كيفية الإستفادة من قاعدة العملاء بتحميل جهات اتصال البريد الإلكتروني على تويتر

    Skills you'll gain: Social Media Management, Email Marketing, Advertising Campaigns, Campaign Management, Social Media, Customer Insights, Professional Networking, Professional Development

    Beginner · Guided Project · Less Than 2 Hours

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    EDUCBA

    Splunk Knowledge Objects: Analyze & Visualize Data

    Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Creating Derived Tables Using LookML

    Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Exploratory Data Analysis, Data Visualization Software, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Packt

    NLP – Machine Learning Models in Python

    Skills you'll gain: Model Evaluation, Dimensionality Reduction, Classification Algorithms, Text Mining, Applied Machine Learning, Statistical Machine Learning, Machine Learning Algorithms, Unstructured Data, Python Programming, Algorithms

    Intermediate · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Untersuchen und Erstellen von Daten für Unternehmen

    Skills you'll gain: Data Literacy, Data Presentation, Microsoft Excel, Sampling (Statistics), Statistics, Descriptive Statistics, Statistical Analysis, Data Analysis, Statistical Inference, Probability & Statistics, Probability Distribution, Influencing

    Beginner · Course · 1 - 3 Months

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    Coursera

    Créer des visuels Instagram pour entreprises avec PicMonkey

    Skills you'll gain: Instagram, Social Media, Social Media Content, Photo Editing, Graphic and Visual Design Software, Graphic and Visual Design, Social Media Marketing, Content Creation, Advertising Campaigns, Marketing Materials, Branding, Content Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    The Simplest Guide™ to Base SAS & Advanced SAS

    Skills you'll gain: SAS (Software), Data Visualization, Data Manipulation, Data Analysis, Data Import/Export, Data Visualization Software, SQL, Statistical Analysis, Data Cleansing, Data Transformation, Exploratory Data Analysis

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Facebook Watch: Create Engaging Videos

    Skills you'll gain: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Facebook, Content Creation

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Introduction to AI and Machine Learning on GC - Deutsch

    Skills you'll gain: Google Cloud Platform, Generative AI, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Model Deployment, Data Preprocessing, Big Data, Cloud Infrastructure, Machine Learning, Natural Language Processing

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Python: Implement & Evaluate Random Forests for ML: EDUCBA
  • Generative AI for Developers: Unit 2: Pearson
  • كيفية الإستفادة من قاعدة العملاء بتحميل جهات اتصال البريد الإلكتروني على تويتر: Coursera
  • Splunk Knowledge Objects: Analyze & Visualize Data: EDUCBA
  • Creating Derived Tables Using LookML: Google Cloud
  • NLP – Machine Learning Models in Python: Packt
  • Untersuchen und Erstellen von Daten für Unternehmen: University of Illinois Urbana-Champaign
  • Créer des visuels Instagram pour entreprises avec PicMonkey: Coursera
  • The Simplest Guide™ to Base SAS & Advanced SAS: Packt
  • Facebook Watch: Create Engaging Videos: Coursera

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