Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Teamwork, Adaptability, Leadership, Resilience, Diversity and Inclusion, Professional Development, Productivity, Business, Change Management, Problem Solving, Decision Making, Self-Awareness, Time Management, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Security, Web Analytics and SEO, Apache, Public Key Infrastructure, User Accounts, Control Panels, Data Security, Encryption, Web Servers, PHP (Scripting Language), System Configuration, Performance Tuning, Server Administration
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, System Configuration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Tableau Software, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Analysis, Data Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Apache Spark, Scala Programming, Apache Hadoop, Apache Maven, Data Pipelines, Real Time Data, Data Processing, Data Structures, Object Oriented Programming (OOP)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Predictive Modeling, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Classification And Regression Tree (CART), Applied Machine Learning, Regression Analysis, Predictive Analytics, Advanced Analytics, Machine Learning Methods, Data Manipulation, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Balance Sheet, Financial Modeling, Profit and Loss (P&L) Management, Business Metrics, Case Studies, Return On Investment, Financial Forecasting, Market Analysis, Market Dynamics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Facebook, Content Creation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration
Intermediate · Course · 3 - 6 Months

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks