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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Embedded Software, Control Systems, File Systems, Usability Testing, Internet Of Things, Embedded Systems, Human Computer Interaction

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Magíster en Ciencia de Datos

    Skills you'll gain: Revenue Management, Data Ethics, Customer Analysis, Descriptive Analytics, FinTech, Large Language Modeling, People Analytics, Time Series Analysis and Forecasting, Data Visualization, Spatial Data Analysis, Biostatistics, Predictive Analytics, Social Determinants Of Health, Gerontology, Deep Learning, Risk Analysis, Digital Transformation, Bayesian Statistics, Social Network Analysis, Cloud Security

    Earn a degree

    Degree · 1 - 4 Years

  • H

    HEC Paris

    Trust Based Leadership University Certificate

    University Certificate · 6 - 12 Months

  • G

    Google Cloud

    Responsible AI for Developers: Interpretability & Transparency - Polski

    Skills you'll gain: Responsible AI, Data Analysis, Data Preprocessing, Artificial Intelligence, Exploratory Data Analysis, Model Evaluation, Machine Learning, Technical Documentation, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Probability & Statistics, Exploratory Data Analysis, Graph Theory, Descriptive Statistics, Linear Algebra, Correlation Analysis, Integral Calculus, Matplotlib, Calculus, Computational Logic, Differential Equations, Data Visualization Software, Logical Reasoning, Theoretical Computer Science, Python Programming, Numerical Analysis, Applied Mathematics, Data Analysis, Mathematical Modeling, Advanced Mathematics

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Dimensionality Reduction, Data Mining, Statistical Modeling, Predictive Modeling, Plot (Graphics), Advanced Analytics, Data Analysis, R Programming, Big Data, Logistic Regression, Analytics, Data-Driven Decision-Making, Predictive Analytics, Ggplot2, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Presentation, Regression Analysis, Web Scraping, Data Storytelling, Social Network Analysis, Statistical Hypothesis Testing, Matplotlib, Bayesian Statistics, Data Analysis, Statistical Machine Learning, Model Evaluation, Exploratory Data Analysis, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Applied Machine Learning, Statistical Modeling, Data Preprocessing, Linear Algebra

    Earn a degree

    Degree · 1 - 4 Years

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Surveys, Survey Creation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy, Conflict Management

    Earn a degree

    Degree · 1 - 4 Years

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In summary, here are 10 of our most popular marketing analytics courses

  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション: Google Cloud
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Bachelor of Science in Business Administration: University of London
  • Magíster en Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Trust Based Leadership University Certificate: HEC Paris
  • Responsible AI for Developers: Interpretability & Transparency - Polski: Google Cloud
  • BSc Data Science: University of Huddersfield
  • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
  • Master of Science in Data Science (Statistics): University of Leeds

Skills you can learn in Marketing

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Modeling (9)
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